Job Details
  • Reference253553
  • LocationHong Kong
  • SalaryNegotiable
  • Job TypeContract
  • Postedabout 1 month ago
  • ConsultantErnest Hung

Responsibilities:

  • Plan, execute digital marketing activities and manage reporting, including database marketing and email marketing
  • Create content for external and internal marketing communications, including eDM, app push notification, website content and video with agency support
  • Provide support to marketing automation implementation and execution
  • Use data-driven approach to analyze campaign performance and identify insights and opportunities to grow new-to-bank users and upsell existing-to-bank clients
  • Liaise and collaborate with agencies and internal stakeholders to enhance the awareness of our brand and customer acquisition & engagement
  • Marketing intelligence - conduct competitors and campaigns analysis
  • Provide administration support for various marketing campaigns of the team
  • Other ad hoc duties as required by the management

Requirements:

  • Bachelor Degree or above
  • 3 to 5 years of related work experience
  • Good at content and understand basic digital marketing knowledge (especially on Email marketing)
  • Banking product knownledge is not compulsory but preferred
  • Strong written and verbal communication skills in both English and Chinese
  • Responsible, self-motivated, able to work independently and willing to take up challenge and responsibility
  • Data-driven mindset and understand basic digital marketing metrics

Interested parties please click "Apply Now" or contact Ernest Hung on +852 2833 4198 for more information.

Interested parties could also send your full resume with expected salary to ernest.hung @ chandlermacleod.com . Successful applicants will be contacted within 2 working days.