Job Details
  • Reference252855
  • LocationHong Kong
  • SalaryNegotiable
  • Job TypeFull Time
  • Postedabout 2 months ago
  • ConsultantAlly Yeung


  • Manage business requirements gathering, analysis and documentation, develop metrics and KPIs to optimize the overall sales funnel, e.g. revenue, lead generation, acquisition, retention. Implement metric literacy within the organization, aligning all stakeholders to look at the same metrics.
  • Collect, unify and analyze data from various sources. Perform cleansing, processing, and validation on the data in order to ensure its quality
  • Develop, review, and edit requirements, specifications, business processes and recommendations related to a proposed solution
  • Design, and conduct tests and experiments to validate hypotheses and to measure effectiveness of proposed improvements. Perform statistical analysis to validate business insights
  • Work closely with development team to ensure the requirements can be completed timely
  • Present data-informed findings and insights in a concise and well-communicated manner. Communicate actionable insights
  • Support new business efforts where necessary, in particular where data and insights play a key part of the requirement


  • Preferably 3 - 5 years relevant experience
  • A Bachelor Degree in information management, product development or any related subjects.
  • Understand growth funnels, growth loops, acquisition and how to measure them. Comfortable designing, executing and analyzing A/B tests. Understand marketing attribution and advertising tools (e.g. Adwords, Facebook Ads, GDN).
  • Advanced experience in SQL, Microsoft Excel and proficient in event-based tracking (e.g. Mixpanel, Google Analytics, Optimizely etc.)
  • Experience with data visualization tools (e.g. Geckoboard, Google Data Studio or Tableau)
  • Working knowledge of analytics (e.g. significance, regressions, hypothesis testing)
  • Excellent communication and stakeholder management skills
  • Able to adapt to a fast-paced and changing environment