Job Details
  • Reference247431
  • Location
  • SalaryNegotiable
  • Job TypeFull Time
  • Posted13 days ago
  • ConsultantSukie Leung

Responsibilities

  • Familiar with 360 digital marketing including social media, KOL, advertising, direct marketing, and retail marketing.
  • Formulate and implement content marketing strategies and manage always-on digital marketing calendar to drive awareness and enhance customer engagement
  • Development, execution, management and analysis of digital marketing campaigns (SEO, SEM, Programmatic, Shopping, paid social & owned media focused)
  • Day-to-day management and optimization of performance marketing across Google Ads, Google Search Ads 360, Facebook ads manager, DV 360, etc.
  • New ideas to build brand equities and business growth. Provide data-driven insights and regular reporting on performance marketing
  • Market intelligence - Monitor, research, evaluate and report on market trends and make recommendations for continuous improvements
  • Handle other marketing and ad-hoc projects as assigned

Requirements

  • Bachelor Degree in Marketing, Communications, Business Administration or relevant disciplines
  • 3-years or above experience in the field of digital marketing, fashion field is advanced
  • Agency background is welcomed.
  • A team player with strong project management, interpersonal & communication skills
  • Well-organized, self motivated, details oriented with good team spirit and can-do attitude
  • Good command of both spoken and written English and Chinese (*Mandarin)
  • Proficiency in PC application, MS Office and Chinese Word Processing
  • Immediately available is an advantage