Job Details
  • Reference21780_1604738421
  • LocationHong Kong City
  • SalaryNegotiable
  • Job TypeFull Time
  • Posted24 days ago
  • ConsultantAdel Leung
  • Consultant emailEmail Adel

Job Responsibilities:

  • Works closely with Head of marketing to deliver effective content marketing strategy and editorial plan for local and overseas markets
  • Requires a publisher mindset on creating, repackaging and promoting content
  • Works with digital marketing team on marketing different contents on social media and other advertising channels. Understands thoroughly the basic best practices of the major social media channels, which content and approaches work on each and why
  • Monitors the social media content hubs and all supporting online channels including email / newsletter distribution. Measurement and optimization of the project will be required on a regular and ongoing basis to achieve the given KPI such as followers growth, UV growth, and increase ROI
  • Follows closely and reports on the trending topics, social media trending platforms and the competitive landscape
  • Oversees the creative development and works with designers and writers on editorial and promotion materials needed


  • University graduate
  • 6-8 years of relevant job experience
  • Hands-on experience on creating and marketing content for brands or products
  • Editorial mindset
  • Ability to analyze and present content and social performance
  • Working experience in journalism, PR or social media agency preferred
  • Strong analytical skills, data-driven thinking and social media savvy
  • Well-versed in Microsoft Office software, especially Word, PowerPoint and Excel.
  • Excellent verbal and written communication skills in Chinese and English
  • Possesses a cheerful and positive disposition and is able to operate effectively under tight deadlines.
  • Thrives in a fast-paced multi-cultural environment.

Interested parties please click "Apply Now" or contact Adel Leung on +852 2833 4108 for more information.